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The Starbucks For Life 2024 Game Includes So Many Prizes

Now that it’s officially December, holiday celebrations are in full swing. Some businesses are getting into the winter holiday spirit by giving prizes away, and one of those companies is Starbucks. The famous coffee chain released its annual Starbucks For Life instant win game on Dec. 2, with festivities and prizes that last all month long. If you love coffee, or if you know someone who does, you can play the game and earn chances to win so much good stuff (beyond just coffee, BTW).

This year’s Starbucks For Life game, “Cranberry Blissland” (which seems to be named after Starbucks’s holiday cranberry-flavored items) will be available to Starbucks rewards members from Dec. 2, 2024 to Jan. 5, 2025. The company is offering over 10 million prizes, including Starbucks stars (aka, the loyalty points you earn when purchasing Starbucks products), gift cards, exclusive merchandise, $500 Marriott Bonvoy gift cards, $1,000 Delta airlines gift cards, a vacation worth $20,000 in Delta gift cards, and — as the name of the game indicates — free Starbucks for life, which entails a daily credit for one free beverage or food item for 30 years. 

Winning prizes in the game is super simple: All you have to do is open the Starbucks For Life homescreen (which is available online or in the Starbucks app) and click to “unwrap” the gift icon. You can earn prizes by collecting “stickers” to fill a character card, which enters you to win the corresponding prizes. Reward members can earn up to two plays per day through qualifying Starbucks purchases or by completing special weekly activities, like redeeming stars on your order.

This year, you can also participate extra on Double Play Mondays, which is when players can earn double the plays for their qualifying purchases (up to four plays) every Monday. Starbucks has also introduced Free Play Fridays, in which players are awarded one free play every Friday.

If this sounds exciting to you, you can sign up for Starbucks rewards and start playing the Starbucks For Life game today! If you’re already a Starbucks reward member, all you have to do is log on to Starbucks’s website or mobile app to start earning stickers and prizes.

Jordyn Stapleton has been a National Lifestyle Writer for Her Campus since February 2023. She covers a variety of topics in her articles, but is most passionate about writing about mental health and social justice issues. Jordyn graduated from CU Boulder in December 2022 with Bachelor’s degrees in music and psychology with a minor in gender studies and a certificate in public health. Jordyn was involved in Her Campus during college, serving as an Editorial Assistant and later Editor-in-Chief for the CU Boulder chapter. She has also worked as a freelance stringer for the Associated Press. Jordyn is currently taking a gap year and working at a local business in Boulder, with hopes of attending graduate school in fall 2024. Jordyn enjoys reading, bullet journalling, and listening to (preferably Taylor Swift) music in her free time. If she isn’t brainstorming her next article, you can usually find her exploring coffee shops or hiking trails around Boulder with her friends.