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Culture > News

Is Snapchat Trying to Make People Look Whiter?

Snapchat users are taking to other social media platforms to express their dismay about how some filters drastically alter their natural features, BuzzFeed News reports.

Users are concerned that some filters lighten skin, in addition to altering facial features by making them smaller or thinner, BuzzFeed reports. These filters are seemingly supposed to make the user look better or prettier, which definitely makes it seem like Snapchat favors whiter skin.

The biggest offender? Your favorite flower crown filter, BBC Newsbeat reports.


 

I somehow feel like a model of a cheap whitening soap. #snapchat : jenedelrey

A photo posted by Jenelyn Azores (@jenedelrey) on

The issue is sparking debate on social media, especially Twitter, where some users argue that the filters are not a problem.


Users are mostly taking issue with Snapchat’s “pretty” filters, which smooth blemishes and under-eye circles, while also making skin look lighter in tone.


This is the latest in allegations of racism by Snapchat. The company featured a “Bob Marley” filter on April 20, which was criticized for representing “digital blackface,” BBC Newsbeat reports.

India is a former campus correspondent at Southern Methodist University and a former national news blogger at HerCampus.com. Follow her on Twitter and Instagram at @IndiaPougher!