Elaina is the Director of Marketing and Public Relations at Her Campus. Elaina oversees Her Campus’s overall marketing and email strategy and cross-promotional partnerships. Elaina also acts as event director for Her Conference. Prior to joining the HC team, Elaina led multi-channel national marketing campaigns for The Princeton Review. She has also lent her marketing expertise to a number of startups in the non-profit and sports industries, leveraging partnerships with brands including Boys & Girls Clubs of America, Live Nation, Team Impact and CrossFit. Elaina is an avid reader and a lover of film and live music.