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Elizabeth Guzman

U Conn '25

Hey there, Her Campus fam! I'm Elizabeth, a proud UConn Husky diving deep into the world of communications with a minor in digital marketing and analytics, along with a sprinkle of psychology on the side. My journey is a blend of creativity, strategy, and a dash of curiosity as I navigate the dynamic landscape of the business world.

Fashion isn't just about what we wear; it's a language, a statement, and a form of expression. My heart beats to the rhythm of the fashion industry's pulse, where I find myself intrigued by the intersection of style and business. From analyzing consumer behavior to crafting compelling brand narratives, every aspect fascinates me. As a brand ambassador for labels like Halara and Bubble, I've had the incredible opportunity to immerse myself in the essence of these brands, connecting with audiences and amplifying their stories in meaningful ways.

When I'm not busy strategizing or crafting content, you can catch me with my nose buried in a book or breaking a sweat at the gym. I find solace in the pages of a good novel, exploring worlds beyond imagination, while exercise fuels both my body and mind, keeping me energized and focused. As a firm believer in the power of organization and structure, I thrive on maintaining a daily plan, ensuring that every moment counts and every goal is within reach.

Join me on this whirlwind adventure as I embrace the ever-evolving landscape of fashion and business, one stylish step at a time. Here's to chasing dreams, making memories, and inspiring others along the way. Let's conquer the world, one fashionable endeavor at a time!
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