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I Tried That Hair Mask You’ve Been Seeing All Over Instagram & I Feel Like a New Woman

My hair is a lot to handle. It’s curly, but not super curly, it’s frizzy all the time and I can never get it to look the way I want. It doesn’t help that I’m not very kind to it either (i.e. washing it and straightening it every day, and furiously ripping out tangles with my hairbrush).

But don’t even get me started on summer – that’s when hair-related hell breaks loose. My hair gets so much drier and frizzier (compared to its usual frizziness) in suffocating temperatures with sky-high humidity. So when Coco & Eve sent me their Like A Virgin Coconut & Fig Hair Masque to try I could almost feel my hair screaming with excitement.

Promising to revive and repair hair, it’s made with linseed and argan oils to promote gloss and tame frizz, coconut oil to promote a healthy scalp and fig and shea butter to moisturize and detangle. But what really hooked me was that it’s supposed to restore my hair to its “pure virgin state” before all the heat damage. Sign me up for that baby-soft hair, please.

So, with the hopes of curing all my hair-related troubles, I set out to get my hair looking as majestic and beautiful as a shampoo commercial.

Step 1: Shampoo your hair like normal

Since I’m a seasoned veteran at washing my hair every day, this step was super easy. Because of this terrible habit, my hair is simultaneously really dry and really oily (thus continuing the cycle of needing to wash it daily). But this is a problem that the Like A Virgin masque will hopefully solve.

Coco & Eve suggests washing your hair like you normally do with your regular shampoo – preferably one that’s sulfate-free (because sulfates are one of the main causes of all that damage in your hair). 

Step 2: Towel-dry your hair and add in the product

The instructions say to use a generous amount of product, so I grabbed a giant glob of the masque and ran it all through my hair. It felt super luxurious and I swear I could already feel it moisturizing and hydrating my severely parched hair.

Step 3: Brush your hair with the included Tangle Tamer

Bonus! The masque comes with a free Tangle Tamer to brush the masque through your hair, focusing specifically on getting it near the ends. This tiny brush felt so much gentler on my hair than my usual, giant one. I might just have to use it every day from now on.

Step 4: Leave in for 5-10 minutes

This step was the simplest part of the entire process. I plopped myself down on my bed, scrolled through my Instagram feed, and waited for my timer to go off. During my scrolling, I saw a bunch of pictures of models with beautiful, wind-blown hair. But instead of my usual jealously, all I could think was “that’s going to be me in 5-10 short minutes.”

And it was.

Step 5: Rinse out with warm water

Literally seconds after rinsing the masque out my hair already felt softer and more hydrated. It felt luscious, smooth and ten times better than it had before (even after just 10 minutes of leaving it in).

Coco & Eve recommends that for really damaged and dry hair, you can leave the masque in for much longer, and you can even sleep in it if you want. You better believe that I’ll definitely be doing that next time (making step four even easier).

After all that, I can confidently say that I feel like a new woman. My frizz is gone, my hair is glossy, and I feel like I’m ready to audition for a hair commercial. The masque is available on Amazon and the Coco & Eve site, so get it now and prepare yourself for some coconutty and figgy hair goodness.

Makena is the Decor Section Editor, and former Style Section Editor and Editorial Intern at Her Campus. She is a senior at Marist College majoring in Communication with a concentration in Journalism and a minor in Graphic Design. One day she hopes to put her writing skills to work at a magazine or women's publication.  Follow her on Instagram @makenagera and Twitter @makena_gera.