Buzz-Worthy Brands Worth Knowing: Spring 2013

Looking for a way to differentiate your style from the crowd?

Amidst the sea of Tory Burch purses and Michael Kors watches, it can be easy to get into a habit of purchasing wardrobe staples from designers you see on everyone else. That’s why you need to know these fabulous five labels, which represent a spectrum of looks, ranging from delicate, lady-like lines to elegant edgy-chic apparel.

1. Cameo

Launching in late 2010, this Australian brand’s signature traits include feminine shapes, bold details and prints and polished styling. The label’s head designer, Kathryn Forth, and assistant designer, Siham Elmawey, have established partnerships with many celebrities and style bloggers. Try a pair of tailored pants in a surprising print or fabric and style them with a structured top or blazer. 

Cropped by The Native Fox

http://cameothelabel.com.au

2. RVN

RVN NYC’s Ted Kim has previously designed for Donna Karan and Michael Kors. In 2011 he launched his own brand, which draws inspiration from the ever-changing world of style in New York City. Kim presents RVN as a contemporary label where art, music and fashion collide in an explosive riot of creativity. Key pieces to invest in from RVN are graphic-print skirts and vegan leather pants and dresses.

http://www.rvnnyc.com

3. Millie Loves Min, MLM the Label

Based out of Australia, MLM is a contemporary women’s wear label that creates collections that are modern, edgy and classic. The brand has become well recognized in the fashion industry for its authentic take on modern and feminine designs. In color pallets of black, white, grey adorned with pastel leather, lace and rose prints, pieces from MLM can easily transition from day to night.

http://www.millielovesmin.com/shop/index.php

4. llse Jacobsen

ILSE JACOBSEN • Hornbæk

Inspired by her Scandinavian and rural roots in utility and simplicity, Ilse Jacobsen of Hornbæk is all about combining comfort with style. Known most popularly for her rain gear, Ilse Jacobsen has a preference for natural materials, focusing on creativity, innovation and quality. Since its establishment in 1993, the Danish company has expanded in opening 16 concept stores as well as several hundred selling doors around the globe. Fashion icons such as Alexa Chung have been frequently spotted adorning the brand.

http://www.ilsejacobsen.dk/dk/

5. WHIT by Whitney Pozgay

Once working for Kate Spade New York and Steven Alan, Whitney Pozgay has since ventured off to create her own brand with the vision for distinct styling and attention to detail. The newly-launched brand WHIT is inspired by smart and unconventional women who personalize and mix their clothing to suit their individual styles. Effortlessly chic with a touch of whimsy, WHIT has just begun its fashion debut as popular retailers such as Madewell begin carrying separates from the collection. Ranging from detailed silk dresses to structured skirts, WHIT focuses on functional pieces with unexpected twists.

http://whit-ny.com/