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Sephora Oversteps Boundaries, Slammed With Racial Discrimination Lawsuit

Her Campus Placeholder Avatar Muireann Woulfe
Danielle Tullo
This article is written by a student writer from the Her Campus at Fairfield chapter.

 

Sephora was recently slammed with a lawsuit for racial discrimination against Asian customers. In early November, Sephora was promoting a 20 percent off sale, which consequently led to the website crashing due to, “high levels of bulk buys for reselling purposes in North America and other countries” (Fashion Times).

In response, Sephora suspended numerous accounts that were apparently involved with the bulk buying. However, only customers with Asian last names were blocked after the site crashed.

Sephora’s decision to suspend these accounts is a highly discriminatory and racist act based on the idea that all Asian customers abuse sales in order to re-sell items.

Four women, Xiao Xiao, Man Xu, Jiali Chen and Tiantian Zou filed a lawsuit on November 18th against the beauty company (Fashion Times). Whether this was a misunderstanding or not, Sephora has some explaining to do. 

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Danielle was previously the Deputy Editor at Her Campus, where she oversaw social and content strategy, lifestyle, beauty, fashion, news, and entertainment. Prior to joining Her Campus, Danielle worked at House Beautiful as Senior Lifestyle Editor, directing and producing feature videos and stories. Danielle also served as Snapchat Editor at Cosmopolitan, overseeing the brands daily Snapchat Discover channel. In 2016, she launched Cosmo Bites — which is now the official food and beverage vertical at Cosmopolitan. That same year, Danielle was named as a Rising Star in the digital media industry by FOLIO Magazine. Danielle got her start in digital media by launching the Her Campus chapter at Fairfield University in 2014, where she acted as Campus Correspondent for 2.5 years, before graduating with a degree in English and creative writing. She enjoys wine, food, and long walks through HomeGoods. Follow Danielle on Instagram!