It is getting hot in Japan even though it is July yet. ι(´Д｀υ)
When the season getting started to change, What do you do at first???
In my case, I change my own clothes in my closet rapidly. This is because, I want to buy NEW FASHIONABLE ITEMS!!! so, I begin to search the trend of coming season at the same time.
In this article, I will introduce Japanese fashion trend of this summer based on The 2024 July issue of ViVi.
sweet & grunge
this is a keyword of the trend of this summer! Grunge fashion is a fashion style derived from “grunge rock” a genre of rock music. At 90’s, plaid flannel shirts, rock t-shirts, damaged denim, work boots are the must items to wear, but recently, it is popular to combine with oversize oversize items.
so, let’s check the items to express “SWEET & GRUNGE FASHION STYLE”
- vintage denim
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You cannot go wrong with having this items! Essential point of it is combine with sweets items such as lace, ribbon one. Also, it is good to choose vintage denim with slightly yellowish color.
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Fringe asymmetry denim dress/ ACLENT Switching button denim long skirt/ ACLENT EZARA EB-STRAIGHT PT-E/ SLY - nylon track vest
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It looks like sportwear, but that is a good point of this item. The cool style of it suit with grunge style and if you combine with race items, it looks more sweet and get closer to the the trend!
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FLOWING DRAPE 3D TOPS/ SLY -
studio fabwork - white cotton items
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This item is represent of sweet and elegant. The fabric of cotton makes you to wrap up in a gentle atmosphere. On the other hand, it has a great match with strong style such as grunge, sports and Y2K!
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/Mardi Mercredi -
/EPINE - tiny tops
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T-shirt is essential for every year of summer! Specially, tiny one is popular recently. Also, various kind of design are exist in tops. If you find the tops with forgettable design, do not miss to buy!!!
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NASA PHOTO COMPACT T/ SLY -
JACQUARD KNIT T-SHIRT/ LAGUA GEM -
ROXY/ MOUSSY - lingerie camisole
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The item is best match with summer because it is a season of increased exposure! By wearing it, you can show noy only cuteness but also glamour!!!
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/PHILLY -
flower lace frill camisole/ PHILLY
check more!!!
If you become interested in Japanese fashion trend in 2024 summer, please check the brand I referred to above! I strongly recommend SLY, LAGUA GEM, PHILLY and jouetie.♡
Thank you for reading! See you next article!!