SMU boohoo STYLE SQUAD- Natalie Evans

This week’s snapshot is about SMU’s boohoo STYLE SQUAD member, Natalie Evans! Read up to learn more about boohoo and her fabulous job!

 

 

BACKGROUND

From the UK’s best kept secret to one of the fastest growing internationale-tailers, boohoo.com has quickly evolved into a global fashion leader of its generation. By combining cutting-edge style with an affordable price tag, boohoo designs products to a source and market of 16-28 year olds worldwide.  Boohoo’s philosophy is pretty simple: they

don’t take fashion or life too seriously, and they constantly push boundaries to bring their customers all the latest looks for less. From their fashion-forward menswear

clothing to their recently-launched plus size line, they’ve got something for everyone, including their boohoo Boutique collection designed in-house. There are up to 100 pieces hitting their site every day and a new collection each week. And with over 12 international social media channels they’re here 24/7 to help you too. They’ve always got something going on, from sponsoring star-studded events, to producing their very own Stylefixmagazine, which isdistributed in 7 countriesworldwide and is available to download on the app store.

 

Does this all sound too good to be true? They can prove it! They’ve won a ton of awards, including Best Online Retailer for the third year running, beating the likes of

ASOS to keep their much-coveted crown. And with unrivalled international growth, boohoo has an extremely exciting future ahead of them!

 PR/Event Manager:

• Coordinate and execute (1) required

event per semester

• Work with Social Media/Marketing

Manager to identify and execute

celebrity/influencer placements on

social media channels

• Partner with Her Campus chapter

to plan, organize, and execute

on-campus events and develop

innovative promotional tactics to

drive event attendance

• Build and maintain relationships

with campus media outlets and local

organizations

• Responsible for receiving and

distributing promotional materials

and products

• Partner with Her Campus chapter

to be featured on campus microsite’s

Snapshot style blog or as the

“Campus Celebrity”

• In partnership with Social Media/

Marketing Manager, submit weekly

status reports

• Participate in monthly extra credit

challenges for a chance to win

additional prizing

14 15

 

 

To learn more about Natalie and this amazing site, visit boohoo.com!