McDonald’s has introduced a special “Minecraft Movie Meal” for adults, aligning with the release of A Minecraft Movie on April 4. This limited-time meal offers a unique dining experience that combines McDonald’s classic offerings with Minecraft-themed collectibles.
Each collectible comes with a matching card and a code that unlocks an exclusive in-game skin in the Minecraft Marketplace, allowing fans to bring a piece of this collaboration into their gaming experience.
McDonald’s recognizes the power of nostalgia and the strong ties that many adults have to their childhood favorites like Happy Meals. The inclusion of Minecraft, one of the most beloved games of all time, elevates the experience, making it something adults genuinely want to engage with, not just a gimmick for kids.
As a result, young adults have flooded social media with unboxing videos and memes, reigniting their childhood excitement. A Minecraft Movie has sparked a wave of nostalgia, awakening the inner kid in all of us.
- Birdie Wings
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The Elytra Wings toy takes inspiration from Birdie, the cheerful early bird mascot of McDonald’s, and transforms her into a majestic Minecraft-inspired flying character. These wings are designed to resemble Birdie’s iconic feathers, with a pixelated, blocky texture that mimics the distinct look of Minecraft’s Elytra wings, allowing players to soar through the virtual skies.
In the game, Elytra wings grant the ability to glide, and in this collectible form, they give a nod to Birdie’s own “flying” qualities, as she’s always depicted as energetic and light on her feet. The wings are adorned with a vibrant mix of yellow, orange, and white, echoing Birdie’s classic color scheme.
- Grimace Egg
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Grimace debuted in the early 1970s McDonaldland commercials — not as the lovable, purple mascot we know today, but as a four-armed villain with a taste for mischief and milkshakes. Originally dubbed “Evil Grimace,” he was known for swiping shakes and causing trouble.
But audiences quickly grew fond of the goofy, rotund character. In what might be one of the fastest and most unexpected redemption arcs in mascot history, Grimace shed his villainous persona, lost two of his arms, and reemerged as Ronald McDonald’s friendly sidekick—cementing his place in pop culture and Happy Meal history.
- Zombie Hamburglar
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First introduced in the 1970s, the Hamburglar was originally portrayed as a sneaky, fast-talking character who couldn’t resist stealing hamburgers—often foiled in his plans by Ronald McDonald and friends. Over the decades, he became one of McDonald’s most beloved mascots, evolving from a slightly creepy thief into a goofier, more lovable prankster.
The design features the Hamburglar’s iconic striped attire and mask, transformed with the game’s signature blocky, pixelated style, and a greenish, undead color palette reminiscent of Minecraft’s zombie mobs. This collectible offers fans a nostalgic yet fresh take on a beloved character, blending McDonald’s branding with Minecraft’s distinctive aesthetic.
- Fry Helmet
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This collectible cleverly fuses McDonald’s iconic French fries with Minecraft’s signature pixelated style. The Fry Helmet features a blocky, golden headpiece shaped like a classic red McDonald’s fry carton, with rigid, rectangular “fries” poking out the top—just like in-game armor but deliciously absurd.
It’s a playful nod to both brands: unmistakably Minecraft in its chunky, low-res design and unmistakably McDonald’s in flavor and nostalgia. Whether perched on a character’s head or admired on a shelf, it’s a whimsical blend of gaming culture and fast-food fun.
- Soda potion
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The Soda Potion toy is a playful and colorful collectible inspired by the drinks McDonald’s is known for, but with a Minecraft twist. This toy reimagines soda as a mystical potion, fitting perfectly into Minecraft’s magical and adventurous world.
The design features a vibrant, glowing potion bottle with pixelated detailing, capturing the essence of both McDonald’s iconic beverages and Minecraft’s enchanting, blocky aesthetic. This toy reflects the energetic, refreshing qualities of McDonald’s soda drinks while also evoking the creative freedom and fun of Minecraft’s potion-making.
- Big Mac crystal
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The Big Mac Crystal blends McDonald’s iconic Big Mac with the world of Minecraft in a truly unique way. Designed with Minecraft’s signature blocky, pixelated style, this toy reimagines the classic Big Mac as a glowing, crystalline structure—a mystical artifact within the game’s world.
The toy’s pixelated design perfectly mirrors the blocky, retro aesthetic of Minecraft while paying tribute to McDonald’s legendary burger. It’s a playful nod to both the fast-food chain’s legacy and the magical, exploratory nature of the Minecraft universe.
Final Thoughts
The McDonald’s x Minecraft collaboration has successfully bridged the gap between two generations of Minecraft users. The Minecraft Movie Meal appealed to young adults who grew up playing the blocky game, while the Minecraft Happy Meal toys introduced a younger audience to the franchise. A Minecraft Movie has made over $550 million globally, establishing itself as the No. 2 highest-grossing video game film of all time, according to GameSpot. It would be safe to assume that the Minecraft Movie Meal helped advertise this film.