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5 Social Media Influencers You Should Be Following

Her Campus Placeholder Avatar Lynara Riley
Orooj Syed
This article is written by a student writer from the Her Campus at UNT chapter.

Social media is arguably the most influential media source today and we are all guilty of using it at least once a day. The thing is though, if you are not following these 5 ladies you are doing social media all wrong.

Jackie Aina

Winner of the 2018 NAACP  Image YouTuber of the Year Award, Jackie Aina, continues to play an important role in the advancement of people of color in the beauty industry. She is known for calling out brands, such as Tarte Cosmetics, on their lack of inclusivity. One of her top rated collaborations is with Artist Couture in which she created two highlighters (La Bronze and La Peach)  that complement the skin tones of melanin enriched individuals. She has over 2 million subscribers on her YouTube channel that not only appreciates her informative yet creative content, but, also her outgoing personality.

  1. YouTube: Jackie Aina
  2. Twitter: @jackieaina
  3. Instagram: @jackieaina

Alissa Ashley

 Alissa Ashley is definitely a mogul of the beauty industry. She is a 22 year old makeup maven from Oakland, California. Alissa has grown her supporter base by providing honest QUALITY reviews. If anyone has seen her photos or videos the very first impression is that her quality is better than your actual eyesight. Her YouTube channel has over 1 million subscribers, while her Instagram has over 600k followers. She recently launched her collaboration with Elf Cosmetics late 2017 where she was able to create her own lip gloss (which is BOMB). If you enjoy quality videos and very in-depth makeup tutorials, Alissa is the way to go!

  1. Twitter: @AlissaAshley
  2. Instagram: @AlissaAshley
  3. YouTube: Alissa Ashley

Glamazontay

Glamazontay, Octavia Outlaw, is one of the most influential (yet underrated) social media influencers today. She graduated college in 2016 from University of Maryland Eastern Shore with her B.A. in Fashion Merchandising. Many gravitate towards Glamazontay because of her “no-filter” personality.  She grew her following by creating D.I.Y videos and also storytimes about the events that has happened in her life. Today, she is the owner of The Glamazontay Apparel Studio, which is an online fashion boutique she started the summer of 2017. She also has a vlog channel (Glamazontay Vlogs) on YouTube where she gets more personal and she also shows the ends and outs of running an online business. Glamazontay always reminds her subscribers that they are capable of doing anything as long as they work hard for it, that is just the type of encouragement young women need!

 

  1. Instagram: @glamazontay_
  2. YouTube: Glamazontay

Anaya Roderick

Owner of the online boutique, NayaVista, Anaya Roderick has definitely left a mark in the social media world since she was first discovered on Vine. Anaya is not only a business owner but a wardrobe stylist. She has been running her online boutique since she was 19 years old (currently 24). Anaya also has a YouTube channel where she hosts “Girl Talks” which are videos giving girls advice on dating, self -confidence and accomplishing goals. Recently, she was able to style her first celebrity, Mack Wilds , for the 2018 NAACP Image Awards Ceremony. Anaya is truly a positive image for young women to look up to.

  1. Instagram: @theanayl8tr
  2. YouTube: Anaya Roderick
  3. Twitter: @AnayaRoderick

Yunnie Rose

The “Scalp Queen” Yunnie Rose is a very talented beauty, hair, fashion and lifestyle vlogger. Her YouTube has over 100k subscribers. In the past Yunnie has been known to be a celebrity makeup artist working on sets for T.V. shows and movies. She often holds wig sales where her supporters can purchase wigs she created and customized herself.  Her “Chit-Chat Get Ready With Me” videos are very popular because she gives advice on pursuing goals and looking past the negativity that life throws at you. Yunnie has been hinting at the fact that she has a business coming soon and we all can’t wait to see what she is bringing to us in the near future. Yunnie Rose’s work ethic and personality is admirable. She encourages all women to be confident in their skin and to be a better version of themselves every day.

  1. Instagram: @YunnieRose
  2. YouTube: Yunnie Rose

 

Her Campus Placeholder Avatar
I am a sophomore transfer student studying communications at the University of North Texas. I am originally from Joliet, IL , a suburb outside of Chicago, and have previously attended Lewis University. I am very interested in beauty and everything fashion. I enjoy spending my days watching Youtube and also documentaries on Netflix.
Orooj Syed is a senior at the University of North Texas, majoring in Biology and minoring in Criminal Justice. Between balancing her academics and extracurricular activities, she enjoys finding new places to travel and new foods to eat. Writing has always been one of her greatest passions and, next to sleeping, she considers it a form of free therapy.