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Making of the Runway SPAAFW Recap

This article is written by a student writer from the Her Campus at USFSP chapter.

Even the rain couldn’t get the crowd down at the Making of the Runway event this past Wednesday. Making of the Runway was the third event during the St. Petersburg Art and Fashion Week and featured artists who were painting the runway that was intended to be used at the runway show Saturday night.

One artist was Brandy Gaskins, a senior and Fine Arts major at USF Tampa, who explained that this was the first year they had decided to use art for the actual runway. In total, there would be six different pieces of art, split between two artists.

“I’m interested in both fashion and art. So, putting the two together was a deal for me,” said Gaskins on why she had decided to participate in this project. She explained that last year was her first experience with St. Petersburg Art and Fashion week, where she spent time helping out backstage at the runway show.

It was a relaxed atmosphere with people socializing and mingling in the plaza by The Ale and the Witch in downtown St. Petersburg. Another aspect of the Making of the Runway event was to showcase a boutique in the plaza called Radish and Company. Everyone was excited to see what was going to unfold that night. From the courtyard area, the audience could see the models getting ready for the show.

There were many viewers at this fashion event, but there was one group of elderly ladies who seemed particularly intriguing. We asked them what their favorite thing about the fashion show was.

“It’s great that we have art in our community,” one of the women, Mary Jean, said.

“It was really nice and lovely,” Eleanor commented on the event.  “The models were beautiful!”

As we interviewed them, we found out that this group of four ladies had all been friends since they were children.  They had all gone to the same elementary school, and then they all graduated from St. Pete High School.  After that, they all attended USF Tampa, but they still came back to St. Petersburg for the art and culture. 

This was Kristen Reed and Radish and Companies first time being a part of fashion week. Reed was most excited to host this event with her boutique where she marks two years at this October.

“The Boutique concept is to provide unique, fashionable clothing, handbags and accessories that are affordable.  I spend time with each customer to give them a personalized shopping experience, which I feel everyone deserves” she says.

Reed explains that the locals of the area are loyal customers, but she also has tourist come in and shop as well.

“Locals know they can come in, shop and walk out with something they love and feel great in” she says.

There is a lot of buzz and excitement surrounding St. Petersburg and it’s artistic endeavors. Many people made it a point to mention how there is something uniquely special about our sunshine city that you just can’t get in other areas of Tampa Bay. The 2016 St. Petersburg Art and Fashion Week will definitely be one for the books!

HCXOXO

Alana Long, Anna Welch, and Alyssa Harmon

Alana is a college Senior with a major in Mass Communications with a concentration in Journalism and Media Studies and a minor in Art History. Alana was born in raised in Southwest Florida, so she adores the water and beach lifestyle. She loves anything to do with fashion and plans to work as a professional fashion writer or PR professional when she gets out of college. Alana looks forward to writing for the University of South Florida St. Petersburg's chapter of Her Campus all four years of her upcoming college career and is currently a Campus Correspondent and Editor-in-Chief for her chapter. When she's not running to and from classes, she loves to go online shopping or watching YouTube videos.  
Anna Welch is a senior at USFSP and is majoring in Mass Communications, with a minor in Psychology. She loves to write, listen to music, and watch horror films. Every October, you can find her preparing for her annual trip to Halloween Horror Nights. When she isn't busy listening to music or going to the beach with friends, she's spending her time cuddling with her miniature dachshund (wiener dog), Bella. After graduating from USFSP, she plans to work for a newspaper and help make a change in communities.
Alyssa Harmon is a senior at USFSP and is majoring in English Writing Studies and minoring in Mass Communication. For her senior year, she is also working on her thesis project for the Honors College. She is the current senior editor for the USFSP Her Campus chapter, as well as the 2017-2018 president and the 2018-2019 vice president for the Alpha Xi Phi chapter of Sigma Tau Delta. In addition, she is the editor-in-chief of Papercut Literary Journal. Alyssa lived all around the country until 2013 when she and her family moved to Florida. Alyssa has a passion for reading and writing, and she's been doing that since she learned how to. Once she graduates, she wants to hopefully publish a book of some of her poetry and work as a copy editor at a publishing company. When she's not doing homework, you can find her downtown, at the beach, or in a bookstore.