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What Is Hair Color Theory? It Can Help You Pick Your Next Shade

Welcome to the ultimate guide to hair color theory — your go-to resource for unlocking the magic behind the perfect shades that make your locks pop! Whether you’re a seasoned stylist or a DIY color enthusiast, understanding the science behind hair color can turn your hair from blah to breathtaking. It’s not just about picking a color off a swatch — so what is hair color theory? It’s about mastering the art and science of hue, saturation, and lightness to create the ultimate hair masterpiece. Let’s explore the trends, techniques, and insider tips using hair color theory that will elevate your hair color game from average to absolute fabulous! 

So, what’s the scoop on hair color theory? According to Olivia Casanova, the genius colorist behind IGK Salon, it’s all about guiding colorists to find your ultimate shade. Here’s the magic formula: First, they’ll figure out your natural hair color, skin tone, and eye color. Then, they whip out the color wheel to craft your dream hue. But don’t stress – it’s not a one-size-fits-all deal. With tons of combos in play, your hair color is totally customizable to make sure it’s all about you!

@megangad

Replying to @Lily a little color theory for my at girls who are coloring their hair at home! #athomehaircolor #haircolorist #haircolortheory

♬ original sound – Megan Gad

Let’s dive into the color wheel 101! The wheel has two main categories: primary colors (red, yellow, and blue) and secondary colors (orange, green, and violet). The real magic happens with the colors opposite each other – these are your power players for achieving that perfect, balanced look. If you’re battling pesky redness or trying to tone down greenish undertones, complementary colors are there to save the day. For instance, if you’ve got olive undertones, go for warmer, golden shades to neutralize that green tint. And no worries about hair texture or density here – this technique works like a charm on all hair types!

Finding the perfect dye color can also be done at home with these helpful tips. If you are a natural blonde, you’ll shine in tones that have a bit of warmth, like honey or caramel, which adds depth and dimension. Brunettes can rock rich chocolaty hues or cool ash tones to create a contrast and avoid looking flat. For those with natural red hair, embracing copper or auburn shades can amplify your fiery locks, while balancing with cooler tones helps prevent any overwhelming brightness. And if you’re a natural black or very dark brunette, deep jewel tones can serve as multidimensional highlights that pop. By tuning into these color dynamics, you’ll not only complement your natural hair hue, but also elevate it to a whole new level of fabulous!

@slkbleachexpert

Hair colour theory is one of the most important things you should learn as a hairdresser, so let’s start with the basics 🥹 #haireducation #hairdresser #hairdresserlife #hairstylistsoftiktok

♬ original sound – SLK BLEACH EXPERT

And there you have it — hair color theory decoded and ready to make your mane the envy of your entire feed! Whether you’re a color newbie or a seasoned pro looking to up your game, understanding these color principles can transform your hair into a masterpiece. So next time you’re in the salon chair or experimenting at home, channel your inner colorist and let your locks do the talking.

Kaitlyn Bonk is a Style writer for the Her Campus National Writer program. Previously, she was the social media director for the University of Delaware chapter of Her Campus. Beyond Her Campus, Kaitlyn works at a corporate communications job in Philadelphia. In her free time, Kaitlyn enjoys reading, going to concerts, and watching movies to reach her goal of becoming a Letterboxd influencer. She's an avid binge watcher of shows she's already seen and can be found strolling the beautiful streets of Philly, especially on game days.